Government Impostor and Deceptive Advertisement Act (GIDAA)
The Department of Agriculture and Consumer Services (DACS) now has the statutory duty and responsibility to investigate potential violations; request information regarding potential violations; seek compliance; enforce; and adopt rules necessary to administer the “Government Impostor and Deceptive Advertisement Act” (GIDAA)
Violations of this act include disseminating an advertisement that:
- Represents, implies, or otherwise engages in an action that may reasonably cause confusion that the person using or employing the advertisement is a part of or associated with a governmental entity, when such is not true.
- Using or employing language, symbols, logos, representations, statements, titles, names, seals, emblems, insignia, trade or brand names, business or control tracking numbers, website or e-mail addresses, or any other term, symbol, or other content that represents or implies or otherwise reasonably causes confusion that goods, services, an advertisement, or an offer is from a governmental entity, when such is not true.